Specialist, Marketing Analytics
IND-CORP Gurugram-JBS- B2IT SEZ, India
INR 2500K-3380K (estimate) Senior-level Full Time
Tasks
- Allocate budget across channels
- Analyze multi-channel campaign performance
- Build KPI dashboards
- Conduct competitive analysis and market research
- Create custom dashboards and automated reporting
- Develop predictive campaign models
- Lead A/B testing initiatives
- Optimize Google Tag Manager configurations
- Standardize reporting processes across accounts
- Test and measure creative formats effectiveness
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | B testing | Data Visualization | Data strategy | Digital analytics | Display Advertising | Excel | Google Ads | Google Analytics | Google Tag | Google Tag Manager | Google Trends) | Google search | Looker | Marketing Data Strategy | Marketing data | PPC | PPC Advertising | Power BI | Predictive Modeling | Statistical Analysis | Tableau | Tag Manager | Web Analytics
Education
N/A
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