C+E Lab Marketing Analytics & Measurement Lead

Tasks

• Build and maintain data pipelines
• Collaborate with stakeholders
• Conduct ad-hoc data analysis
• Design and maintain dashboards
• Develop marketing data strategy
• Develop media mix models
• Implement incrementality frameworks
• Lead data and MarTech operations
• Operationalize measurement products
• Provide guidance on data practices

Perks/Benefits

• Dental insurance
• Medical insurance
• Paid leave
• Retirement plan
• Vision insurance

Skills/Tech-stack

Attribution methods | Business Intelligence | Business Intelligence Tools | Campaign Optimization | Dashboard Development | Data Modeling | Data Visualization | Data strategy | ETL Processes | Econometric methods | Google Analytics | Google Tag | Google Tag Manager | Intelligence tools | Media mix modeling | Mix Modeling | Python | R | SQL | Statistical Analysis | Tag Manager