Sr. Data Analyst - Data & Analytics (Mexico)
Tasks
- Analyze campaign data
- Apply brand safety and contextual targeting
- Collaborate with media planning and buying teams
- Deliver client reports
- Develop research and measurement plans
- Identify trends and optimization opportunities
- Maintain analytics storytelling and data visualization
- Manage analytics deliverables
- Mentor junior team members
- Monitor measurement methodologies
- Present insights to stakeholders
- Scope projects
- Support direct response and brand awareness measurement
- Translate data into recommendations
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Ad Exchanges | Ad Manager | Ad servers | Ad verification | Adobe Analytics | Attribution Modeling | B testing | Brand safety | Contextual targeting | Cross-Functional Collaboration | Cross-functional | DMP | DSP | Data Lakes | Data Management | Data Management Platforms | Data Storytelling | Data Visualization | DataRoma | Demand-Side Platforms | Digital Advertising | Functional collaboration | Google Ad Manager | Google Analytics | Google DoubleClick | Looker | Management platforms | Marketing Mix | Marketing Mix Modeling | Media optimization | Metabase | Microsoft Excel | Microsoft PowerPoint | Mix Modeling | Programmatic Advertising | Project Management | Qlik | SSP | Supply side platforms | Tableau | The Trade Desk | Trade Desk | YouTube Analytics
Education
N/A
Roles
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