Associate Director, Analytics
Tasks
- Advise teams on analytical approaches
- Assess media data readiness
- Build predictive models
- Conduct econometrics modelling
- Design measurement frameworks
- Develop incrementality studies
- Facilitate matched market selection
- Integrate experiment learnings into best practices
- Lead media effectiveness measurement
- Present campaign reviews to stakeholders
- Translate analytics into stakeholder insights
Perks/Benefits
- Dental insurance
- Employee mental health days
- Hybrid work
- Medical insurance
- Paid time off
- Preferential partner discounts
- Retirement plan
- Vision insurance
Skills/Tech-stack
AWS | Athena | Azure | BigQuery | Cloud Computing | Econometrics | Effectiveness Measurement | GCP | Incrementality studies | Jupyter | Jupyter Notebooks | Linear Regression | Machine Learning | Markov Chains | Media Effectiveness Measurement | Media effectiveness | Predictive Modelling | Python | R | SQL
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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