Business Data Scientist, Marketing
Gurugram, Haryana, India
INR 900K-1200K (estimate) Mid-level Full Time
Tasks
- Analyze drivers and correlations for marketing effectiveness
- Build data extraction pipelines
- Build meta analysis models for return on investment
- Create evaluation frameworks for large scale models and new metrics
- Develop AI models to classify creative features
- Develop Bayesian models
- Develop automated analytics pipelines
- Investigate anomalies and optimize marketing measurement
- Perform experimentation measurement and modeling
Perks/Benefits
- N/A
Skills/Tech-stack
Audience Segmentation | Bayesian | Data Modeling | Data extraction | Data pipeline | Experimentation | Machine Learning | Meta-Analysis | Propensity Modeling | Python | R | SQL | Statistical Analysis
Education
Roles
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