Commerce & Media Analytics Analyst
Location(s): Haryana, India
INR 2400K-2800K (estimate) Mid-level Full Time
Tasks
- Analyze first party second party third party data
- Build and maintain privacy safe data workflows
- Build attribution models
- Develop audience segments
- Develop data driven insights for advertisers
- Enhance customer engagement
- Measure campaign performance
- Optimize targeting and personalization
- Perform incrementality testing
- Run A/B testing
- Visualize analytics results
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Attribution Modeling | Audience targeting | B testing | CPA | CTR | Clean room | Data Privacy | Data clean room | Data segmentation | Digital Marketing Analytics | Digital marketing | Experimental Design | Identity resolution | Impressions | Incrementality testing | MMM | MTA | Machine Learning | Marketing Analytics | Power BI | Predictive Modeling | Python | QlikView | R | ROAS) | SQL | Snowflake | Statistical Analysis | Tableau
Education
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