Creative Tech | Digital Analytics - GA4, GTM, Looker Studio
Tasks
- Analyze digital marketing performance in Looker Studio
- Define tracking requirements for campaigns and experiments
- Develop and maintain tagging strategy
- Ensure accurate data collection across digital properties
- Generate actionable insights and reporting
- Identify trends patterns and optimization opportunities
- Implement and maintain Google Tag Manager tracking
- Support A B testing methodologies
- Support attribution modeling and audience segmentation
- Track user interactions events and conversions
- Translate analytics into stakeholder recommendations
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Attribution Modeling | Audience Segmentation | B testing | Data Visualization | Digital analytics | Email Marketing | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Key Performance Indicators | Looker Studio | Media Marketing | Performance indicators | SEM | SEO | Social Media | Social Media Marketing | Tag Manager | Tagging
Education
N/A
Related jobs
-
GTM and Analytics Implementation Specialist EUR 38K-50KAdobe Analytics | Amplitude | Conversion Rate | Conversion rate optimization | Ecommerce trackingCompany sponsored training | Paid Holidays | Paid vacation | Remote work | Semi-flexible hoursMid-level Full TimeRemote Portugal (Lisbon) R8d ago
-
Google Web Analytics and Tagging Specialist EUR 35K-50KA/B | A/B Testing | Adobe Analytics | Amplitude | B testingCompany sponsored training | Paid leave | Permanently remote | Technological reimbursementMid-level Full TimeRemote Portugal (Lisbon) R8d ago
-
Data Analyst Team Lead EUR 54K-67KDashboard Design | Data Analysis | Data Querying | Data Storytelling | Data VisualizationCollaborative environment | Cutting-edge technology | Health benefits | Impactful work | Professional growthSenior-level Full TimePortugal - Remote R16d ago