Data Analyst confirmé
Paris, Département de Paris, Île-de-France, FR
EUR 45K-65K Mid-level Full Time
Tasks
- Activate audiences in Salesforce Marketing Cloud
- Analyze A B test results statistically
- Analyze acquisition trends and friction points
- Build dashboards and reporting in Tableau
- Define north star metrics and KPIs
- Design and run A/B tests
- Develop data models and data pipelines
- Ensure data quality in GA4 and Salesforce and BigQuery
- Implement and maintain Google Tag Manager tracking
- Measure consumer behaviors and conversions
- Optimize campaigns using behavioral analysis and recommendations
- Pilot marketing analytics cycle
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Attribution Modeling | B testing | BigQuery | Data Modeling | Data Pipelines | Data Reconciliation | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Marketing Automation | Marketing Cloud | Power BI | Python | SQL | Salesforce | Salesforce Marketing | Salesforce Marketing Cloud | Statistical Analysis | Tableau | Tag Manager | UX analytics
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
Roles
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