Data Product Manager - Marketing Analytics (f/m/d)
Tasks
- Build internal marketing measurement capability
- Coordinate with tech lead on standards architecture and engineering practice
- Define data products with owners users success metrics and lifecycles
- Design experiments and incrementality tests
- Drive marketing measurement maturity
- Evaluate marketing analytics vendors
- Lead Marketing analytics team
- Own Marketing analytics roadmap
- Partner with marketing leadership on investment and performance reviews
- Prioritize sequencing and trade-offs
Perks/Benefits
- Annual development budget
- Company bike leasing
- Company events and team activities
- Company pension scheme
- Flexible work hours
- Hybrid work
- Mobility allowance
- Subsidized fitness membership
- Unlimited vacation days
- Workations abroad
Skills/Tech-stack
Adtech | Analytics engineering | Attribution Modeling | Data Engineering | Data Product Management | Data product | Digital Marketing Analytics | Digital marketing | Experiment design | Incrementality testing | MMM | Machine Learning | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Product Management
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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