Data Scientist, Ads Demand
Tasks
- Build feedback loop from advertiser input to prioritized product opportunities
- Build operating view of demand health across spend and advertisers
- Define demand health metrics and measurement strategy
- Design experiments to quantify impact on delivery and retention
- Develop early warning signals and opportunity scoring
- Diagnose demand changes using cohort analysis and experimentation
- Establish benchmarks by segment and product adoption
- Forecast outcomes and inform demand strategy and investments
- Measure advertiser outcomes including delivery ROAS and retention
- Set standards for metric definitions and data quality
- Translate analysis into advertiser facing insights and best practices
Perks/Benefits
- N/A
Skills/Tech-stack
Attribution | Benchmarking | Causal Inference | Cohort Analysis | Conversion Rate | Conversion rate optimization | Experimentation | Forecasting | Python | R | Rate optimization | SQL | Segmentation
Education
N/A
Roles
Regions
Countries
States
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