Data Scientist - Marketing/Advertising
Tasks
- Apply advanced analytics and machine learning
- Build media mix models
- Explain modeling approaches
- Integrate disparate data sources
- Partner with cross-functional teams
- Perform predictive modeling
- Present marketing insights
- Recommend marketing investment and allocation
- Run optimization simulations
- Streamline data science solutions
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Agile | Attribution Modeling | B testing | Data integration | Database Knowledge | Digital Marketing Analytics | Digital marketing | Machine Learning | Marketing Analytics | Media mix modeling | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Multivariate Testing | Optimization | Predictive Modeling | Project Management | Python | R | SQL | Segmentation | Simulation | Statistical Analysis
Education
Roles
Regions
Countries
States
Cities
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