Director of Marketing Analytics (Remote)
Tasks
- Allocate marketing spend using data
- Build multi touch attribution solutions
- Communicate insights to executives
- Define marketing performance measurement
- Design and scale A B testing frameworks
- Develop data standardization and reporting processes
- Improve acquisition and retention strategies
- Lead marketing analytics strategy
- Manage marketing analytics team
- Perform data exploration to find insights
- Set experimentation goals and success metrics
Perks/Benefits
- 401k access
- 401k plan access
- Comprehensive health benefits
- Employee assistance program
- Home office stipend
- Paid parental leave
- Paid time off
- Quarterly department stipend
- Remote work
- Wellness stipend
Skills/Tech-stack
A/B | A/B Testing | Airflow | Attribution Modeling | B testing | DBT | Data Visualization | Experiment design | Funnel Optimization | Incrementality | Looker | Marketing Analytics | Multi-Touch Attribution | Multi-touch) | Python | R | SQL | Tableau
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
Regions
Countries
States
Cities
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