Generative Engine Optimization (GEO/AEO) Marketing Specialist
Tasks
- Define GEO roadmap
- Establish content operating model governance
- Link GEO outcomes to business KPIs
- Make digital properties consumable for LLMs
- Measure and monitor performance
- Monitor and provide country insights
- Optimize content for SEO and GEO
- Personalize approach for LLM
- Recommend GEO first content
- Support content operations process
- Track GEO and AEO trends
Perks/Benefits
- 401k savings plan
- Employee assistance program
- Healthcare benefits
- Mentoring programs
- Paid time off
- Parental leave
- Professional development
Skills/Tech-stack
AI tools | Ahrefs | Akamai | Content Briefs | Content Marketing | Content Operations | Content governance | Engine optimization | Entity optimization | Experimentation | Gemini | Marketing Analytics | Search Engine | Search engine optimization | Structured content | Structured data
Education
Roles
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