GLOBAL DATA SCIENTIST - MARKETING MEASUREMENT AND OPTIMIZATION (Remote)
Tasks
- Analyze structured and unstructured data
- Build dashboards for business users
- Build predictive machine learning models
- Create training content for business partners
- Develop media driven volume forecasting tools
- Integrate marketing mix modeling
- Lead media measurement and optimization capabilities
- Partner with vendors on model methodology alignment
- Perform lift studies and A B testing
Perks/Benefits
- 401k matching
- Career growth opportunities
- Caregiver support
- Employee assistance program
- Flexibility
- Health insurance
- Paid parental leave
- Paid time off
- Travel as needed
- Wellbeing programs
Skills/Tech-stack
A/B | A/B Testing | Agile | Artificial Intelligence | B testing | Data Modeling | Data Visualization | Forecasting | Lift studies | Machine Learning | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Power BI | Python | SQL | Statistical modeling
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
Roles
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