Manager, Digital Analytics Implementation Specialist
Tasks
- Analyze digital usage and engagement
- Build analytics dashboards in Workspace
- Conduct tag audits
- Configure Adobe Analytics and Adobe Launch
- Create analytics documentation and tracking specs
- Define digital measurement strategy
- Design tracking frameworks
- Implement analytics tagging on web and mobile
- Maintain data quality and governance
- Monitor data quality and traffic patterns
- Troubleshoot analytics issues
- Validate analytics data across journeys
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Adobe Experience | Adobe Experience Platform | Adobe Experience Platform Web SDK | Adobe Launch | Attribution | CSS | Dashboard Development | Data Governance | Data Quality | Data Validation | Data Visualization | Experience Platform | Experience Platform Web SDK | GA4 | Google Analytics | Google Tag | Google Tag Manager | HTML | JavaScript | Mobile Analytics | ObservePoint | Power BI | SEO | Tag Inspector | Tag Manager | Tag auditing | Tagging | Web Analytics | Web SDK
Education
N/A
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