Manager, Media Analytics
Tasks
- Analyze marketing performance data
- Build attribution models
- Collaborate with cross-functional teams
- Communicate technical solutions to stakeholders
- Create customer segmentation strategies
- Create dashboards and visualizations
- Design implement and evaluate generative AI models
- Develop and deploy machine learning models
- Preprocess clean and transform datasets
- Present data-driven insights
- Write optimized SQL queries
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | AWS | Agentic AI | Attribution Modeling | Azure | B testing | Cloud platform | Customer Segmentation | Generative AI | Google Cloud | Google Cloud Platform | Language Models | Language Processing | Large Language Models | Looker | Machine Learning | Marketing Mix | Marketing Mix Modeling | Mix Modeling | NLP | Natural Language | Natural Language Processing | Power BI | Python | RAG | SQL | Tableau
Roles
Analytics Manager | Data Scientist | Manager | Media Analytics Manager | Scientist
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