Marketing Analytics Lead
Tasks
- Analyze A/B test results
- Build marketing attribution model
- Coordinate data flow and consistent interpretation
- Define experiment methodology and measurement plans
- Design incrementality tests
- Develop campaign performance dashboards
- Perform funnel analysis
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Attribution Modeling | B testing | Dashboarding | Data Quality | Experiment design | Incrementality testing | SQL | Tableau
Education
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