Marketing Data Analyst
Tasks
- Activate marketing data points in advertising platforms
- Analyze acquisition funnel
- Build AI powered data products
- Build marketing dashboards
- Develop self-serve reporting tools
- Ensure GDPR compliant tracking
- Maintain marketing tracking
- Own B2C marketing KPIs
- Provide data to marketing and product stakeholders
- Run attribution analyses
- Run marketing measurement studies
- Translate insights into budget and channel recommendations
Perks/Benefits
- Health insurance
- Hybrid work policy
- Mental health support
- Team Office Meetups
- Unlimited content access
- Well-being allowance
Skills/Tech-stack
A/B | A/B Testing | AI | Airflow | Amplitude | Analytics reporting | B testing | DMA | Dashboards | Data Analysis | GDPR | GTM | Geo-lift | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Marketing attribution | Marketing measurement | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Python | SKAN | SQL | Segment | Self-Serve Analytics | Self-serve | Snowflake
Education
N/A
Roles
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