Marketing Data Analyst
Tasks
- Activate data points in marketing platforms
- Analyze acquisition funnel
- Build marketing dashboards and reports
- Build self serve reporting
- Develop AI powered data products
- Develop marketing measurement studies
- Implement marketing tracking and measurement
- Maintain compliant marketing data infrastructure
- Own B2C marketing KPIs
- Run marketing attribution analyses
- Translate insights into acquisition recommendations
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Airflow | Amplitude | Attribution | B testing | DMA | Data Analysis | Data dashboards | GDPR | Geo-lift | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Marketing measurement | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Python | SKAN | SQL | Segment | Snowflake
Education
N/A
Roles
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