Marketing Data Analyst (They/He/She)
Tasks
- Collaborate with modeling partners
- Define incremental study agenda
- Deliver Marketing Mix Modeling projects
- Manage marketing data collection and validation
- Perform exploratory data analysis for strategy decisions
- Present conclusions based on MMM results
- Propose improvements to media spend efficiency
Perks/Benefits
- Additional vacation days
- Birthday day off
- English classes
- Flexible benefits plan
- Flexible work hours
- Gym benefits
- Health insurance
- Hybrid work
- Professional training
- Remote work days
- Team activities
Skills/Tech-stack
Causal Impact | Causal Inference | Causal Models | Cloud platform | Conversion lift | Data Analysis | Data Visualization | Difference-in-differences | Excel | Exploratory Data Analysis | Forecasting | Geo-lift | Google BigQuery | Google Cloud | Google Cloud Platform | Incrementality testing | Looker Studio | Marketing Mix | Marketing Mix Modeling | Mix Modeling | NumPy | Pandas | Python | Structural Causal Models | Tableau
Education
N/A
Roles
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