Marketing Ops & Analytics Manager - Malaysia
Tasks
- Audit data quality
- Build executive dashboards
- Define SLAs
- Design reporting architecture
- Develop attribution models
- Implement routing logic
- Improve marketing and sales handoff governance
- Instrument experiments
- Integrate CRM and marketing systems
- Maintain lead account status rules
- Manage lifecycle stages
- Own campaign taxonomy
- Partner on planning forecasting and budgeting
Perks/Benefits
Skills/Tech-stack
Attribution | B2B SaaS | CRM | Dashboards | Data Modeling | Data Quality | Experimentation | Funnel analytics | Lead Scoring | Lifecycle Marketing | Marketing Automation | Revenue operations | Routing rules | SLAs | Taxonomy
Education
N/A
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