Senior Associate Consumer Insights & Analytics TXU Energy
Royal Lane Office, United States
USD 62K-62K (estimate) Mid-level Full Time
Tasks
- Analyze data using SQL and Python
- Apply statistical techniques to generate insights
- Conduct marketplace tracking studies
- Design and execute consumer research projects
- Develop narratives for senior leaders
- Develop research instruments surveys and discussion guides
- Manage research vendors and projects end to end
- Partner with marketing product digital and CX teams
- Synthesize insights across data sources
- Translate business questions into learning objectives
- Use data visualization and storytelling
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Ad testing | B testing | Brand Equity | Brand research | Data Visualization | Data handling | Market Research | Marketing measurement | Missing data | Missing data handling | Power BI | Python | Questionnaire design | Research Design | SQL | Statistical Analysis | Survey design | Usability Labs | Usability Testing
Education
N/A
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