Senior Analyst, Marketing Analytics
Tasks
- Analyze full-funnel performance
- Build multi-touch attribution models
- Create LTV and predictive models
- Develop marketing performance reporting frameworks
- Ensure marketing data integrity and governance
- Forecast marketing investment plans
- Mentor analysts and improve reporting practices
- Translate analytics into executive narratives
Perks/Benefits
- Asynchronous Flexibility
- Co-working space budget
- Equity participation
- Flexible working hours
- Fully remote
- Home office equipment budget
- Learning and development budget
- Mental health support
- Paid parental leave
- Paid time off
- Work from anywhere
Skills/Tech-stack
Attribution Modeling | B2B SaaS | BI tools | CRM | DBT | Data Governance | Data Integrity | Data Quality | Full-funnel | Full-funnel analytics | Funnel analytics | HubSpot | LTV modeling | Looker | Marketing Analytics | Marketing Automation | Multi-Touch Attribution | Multi-touch) | Predictive Modeling | SQL | Salesforce | Sentiment Analysis | Share of voice | Sigma | Snowflake | Tableau
Education
N/A
Roles
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