Senior Data Scientist, Paid Marketing
Tasks
- Advance channel incrementality analysis
- Collaborate with cross functional partners on growth strategy
- Design scalable analytics frameworks and tools
- Develop robust predictive modeling approaches
- Identify advanced analytics opportunities
- Lead marketing measurement methodologies
- Maximize return on ad spend
- Mentor team and elevate analytical standards
Perks/Benefits
- N/A
Skills/Tech-stack
Attribution Modeling | Causal Inference | Econometrics | Machine Learning | Marketing measurement | Media mix modeling | Mix Modeling | Python | SQL | Statistical modeling
Education
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