Senior Digital Analyst-Adobe Analytics
India, Hyderabad, Telangana
R
INR 3000K-4000K (estimate) Senior-level Full Time
Tasks
- Analyze data quality issues
- Audit website tracking implementation
- Build reporting dashboards in Adobe Analytics
- Create customer funnels
- Create product funnels
- Create user journey mapping insights
- Design tracking strategy for web experiences
- Design web analytics insights
- Develop measurement strategy for websites and digital campaigns
- Improve reporting capabilities
- Investigate data anomalies root cause
- Present insights to digital leadership
- Produce performance reports and dashboards
- Translate analytics results into recommendations
- Validate tagging functionality
Perks/Benefits
- Access to Headspace app
- Employee incentive programs
- Flexible vacation
- Hybrid work model
- Mental health days
- Paid volunteer days off
- Retirement savings
- Tuition reimbursement
- Work from home flexibility
Skills/Tech-stack
A/B | A/B Testing | Adobe Analytics | Agile Scrum | Analytics reporting | B testing | Channel analysis | Cohort Analysis | Customer Journey | Customer journey mapping | Dashboarding | Data Analysis | Data Quality | Digital Channel Analysis | Digital Marketing Analytics | Digital marketing | Journey Mapping | Marketing Analytics | Mix analysis | Multivariate Testing | Segmentation | Tag Management | Tracking Strategy | Web Analytics
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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