Senior Lead - Data Engineer (Adobe Analytics)
Mumbai Central Avenue, India
INR 2000K-2700K (estimate) Senior-level Full Time
Tasks
- Configure CMP and Adobe Target for cookie consent compliance
- Create and manage tag properties and rules for multiple domains
- Deliver in Scrum and Agile including sprint planning and defect raising
- Design and develop data layers for analytics and personalization
- Design and execute data collection strategies
- Develop tagging solutions using Adobe Experience Platform Data Collection
- Ensure GDPR CCPA and ePrivacy compliance
- Execute SQL queries for data movement between AEP and CJA
- Implement AEP schemas
- Implement and configure Adobe Analytics and Adobe Launch
- Manage EDDL requirements and web event tracking
- Manage privacy cookie consent and data use requirements
- Publish AEP Data Collection workflows with multiple libraries
- Set up and execute Marketo marketing campaigns
- Set up and manage Customer Journey Analytics connections data views and datasets
- Test and debug tag deployments
- Troubleshoot data collection issues for integrity
- Work with front end developers and UX teams on data layer requirements
Perks/Benefits
- N/A
Skills/Tech-stack
AEP Data Collection | Adobe Analytics | Adobe Experience | Adobe Experience Platform | Adobe Launch | Adobe Target | Agile | CCPA | CMP | Customer Journey | Customer Journey Analytics | Data collection | EDDL | EPrivacy | Experience Platform | GDPR | JavaScript | Journey Analytics | Marketo | SQL | Scrum | Web SDK
Education
N/A
Roles
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