Senior Lead, Marketing Performance Analytics & Revenue Operations
US152580 New York (US152580) One Vanderbilt, United States
USD 100K-228K Senior-level Full Time
Tasks
- Accelerate business growth
- Analyze marketing channel performance
- Automate reporting
- Build dashboards
- Build segmentation models
- Compare performance across marketing channels
- Define metadata strategy
- Develop attribution systems
- Diagnose funnel performance
- Drive insight generation
- Ensure data accuracy, consistency, and usability
- Evaluate channel performance
- Identify funnel bottlenecks
- Identify spend optimization opportunities
- Improve data flows and data models
- Lead analytics projects end-to-end
- Present findings to leadership
- Recommend conversion improvement actions
- Review APIs and data conformance
- Simplify outputs for marketing teams
Perks/Benefits
- Annual bonus program
- Dental coverage
- Disability insurance
- Medical coverage
- Paid leave
- Paid time off
- Retirement benefits
Skills/Tech-stack
ABM | API Integration | CRM | Cohort Analysis | Data Modeling | LTV analysis | Marketing Analytics | Marketing Platforms | Marketing funnel | Multi-Touch Attribution | Multi-touch) | Power BI | Revenue analytics | SQL | Sales analytics | Sales platforms | Segmentation Modeling
Education
Roles
Analytics | Marketing Analytics | Operations | Revenue Operations
Regions
Countries
States
Cities
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