Senior Marketing Data Analyst
Tasks
- Analyze customer behavior
- Analyze end to end customer journey
- Build marketing attribution frameworks
- Define KPIs for feature launches
- Develop customer segments
- Improve campaign performance
- Maintain centralized marketing source of truth dashboard
- Optimize marketing spend
- Set up and optimize marketing data warehouse
- Track post-launch adoption
- Turn complex data into actionable growth strategies
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Amplitude | B testing | Confidence Intervals | Data Modeling | Data Pipelines | Data Warehousing | ETL | GA4 | Heap | HubSpot | Regression | SQL | Tableau
Education
N/A
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