Senior Marketing Data Analyst
Tasks
- Analyze and document website to Marketo to Salesforce attribution flow
- Build marketing performance dashboards in DOMO
- Develop marketing datasets and dataflows in DOMO and Snowflake
- Identify attribution gaps lead source inconsistencies and tracking blind spots
- Mentor stakeholders and analysts on analytics capabilities and best practices
- Partner with Marketing and Revenue Operations to deliver data informed insights
- Recommend and improve marketing analytics technology stack
- Support Salesforce reporting using Leads Contacts Campaign Members and Opportunities
- Track marketing funnel KPIs and campaign performance
- Write and optimize SQL for reporting and data transformations
Perks/Benefits
Skills/Tech-stack
DBT | Data Governance | Data Integrity | Data Modeling | Data Transformation | Domo | Funnel analytics | Marketing Funnel Analytics | Marketing attribution | Marketing funnel | Marketo | SQL | Salesforce | Snowflake
Education
N/A
Regions
Countries
States
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