Senior Product and Marketing Business Data Analyst
Tasks
- Analyze customer acquisition channels
- Analyze lifecycle behavior
- Build reporting frameworks
- Conduct customer journey analytics
- Create customer segmentation
- Define attribution models
- Design marketing dashboards
- Develop marketing measurement frameworks
- Ensure data quality across sources
- Improve data quality
- Lead marketing performance analysis
- Optimize marketing KPI tracking
- Perform cohort analysis
- Refine data models
- Translate insights into recommendations
- Write advanced SQL queries
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | Amazon Redshift | Attribution Modeling | B testing | Business Intelligence | CRM | Cohort Analysis | Customer Journey | Customer Journey Analytics | Customer Segmentation | Data Modeling | Data Quality | Data Warehousing | Digital marketing | Funnel Analysis | Journey Analytics | Looker | Marketing Analytics | Metabase | SQL | Snowflake
Education
Bachelor of Arts | Bachelor of Engineering | Bachelor of Science
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