Senior Software Engineer-Google Analytics
Chennai, Tamil Nadu, India
INR 2486K-3356K (estimate) Senior-level Full Time
Tasks
- Configure GA tracking for enterprise objectives
- Configure GTM tags and triggers
- Configure enhanced ecommerce for sales attribution
- Configure goals for enterprise KPIs
- Create custom dimensions and metrics
- Ensure data quality
- Execute data governance
- Execute referral exclusion
- Implement cross site clickstream tracking
- Implement event behavior tracking
- Implement server-side tracking
- Implement user id journey path tracking
- Integrate third-party platforms
- Perform data auditing
- Set up GA attribute collection
- Support site development teams
- Use Google and third party APIs
- Validate Google Analytics tracking setup
Perks/Benefits
- N/A
Skills/Tech-stack
Analytics 360 | CSS | Clickstream | Consent Management | Cookie Consent | Cookie consent management | Cross domain | Cross-domain tracking | Custom dimensions | Custom metrics | Digital marketing | Document Object Model | Enhanced Ecommerce | Event Tracking | GA4 | Google APIs | Google Analytics | Google Analytics 360 | Google Tag | Google Tag Manager | HTML | JavaScript | Marketing Cloud | Object model | OneTrust | SQL | Sales Cloud | Salesforce Marketing | Salesforce Marketing Cloud | Salesforce Sales | Salesforce Sales Cloud | Server Side | Server-side Tagging | Tag Manager | Third Party | Third-party APIs
Education
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