Software Engineer-Google Analytics
Chennai, Tamil Nadu, India
INR 1100K-1500K (estimate) Mid-level Full Time
Tasks
- Collect user id journey path data
- Configure GA goals for enterprise KPIs
- Configure GA tracking for enterprise objectives
- Configure GTM tags and triggers
- Configure enhanced ecommerce for sales attribution
- Define custom dimensions and metrics
- Execute data governance and quality for Google Analytics
- Execute referral exclusion rules
- Implement cross site domain clickstream tracking
- Implement event and behavior tracking
- Implement server-side tracking
- Integrate Google and third party APIs
- Integrate third-party platforms
- Perform data auditing
- Set up GA attribute collection
- Support site development teams
- Validate GA tracking setup
Perks/Benefits
- N/A
Skills/Tech-stack
CSS | Clickstream tracking | Consent Management | Cookie Consent | Cookie consent management | Custom dimensions | Custom metrics | Digital marketing | Document Object Model | Enhanced Ecommerce | Event Tracking | GA4 | Google APIs | Google Analytics | Google Marketing | Google Marketing Platform | Google Tag | Google Tag Manager | HTML | JavaScript | Marketing Cloud | Marketing Platform | Object model | OneTrust | SQL | Sales Cloud | Salesforce Marketing | Salesforce Marketing Cloud | Salesforce Sales | Salesforce Sales Cloud | Server Side | Server-side Tagging | Tag Manager | Third-party APIs
Education
Roles
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