Sr. Director, Marketing Analytics - Remote
Utah, United States
R
USD 126K-200K (estimate) Senior-level Full Time
Tasks
- Advise leadership
- Build forecasting models
- Develop and govern marketing data ecosystems
- Develop attribution and incrementality frameworks
- Establish KPIs and conduct experiments
- Identify growth opportunities
- Lead marketing analytics strategy
- Mentor analytics team
- Optimize digital acquisition and lifecycle marketing
- Translate data into executive insights
Perks/Benefits
- 401k matching
- Disability insurance
- Legal coverage
- Life insurance
- Medical/Dental/Vision
- Mental health resources
- Paid time off
- Volunteer time
Skills/Tech-stack
A/B | A/B Testing | B testing | Business Intelligence | Customer Segmentation | Data Automation | Data Ecosystem | Data Governance | Data Warehousing | Data ecosystem development | Ecosystem Development | Forecasting | LTV modeling | Marketing Analytics | SQL
Education
Roles
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