Sr Director, Marketing Technology & Analytics
05555 - Casa del Mundo Office (Denver HQ), United States
USD 129K-205K Senior-level Full Time
Tasks
- Build advanced analytics and personalization capabilities
- Define marketing measurement strategy
- Drive experimentation and attribution
- Enable standardized dashboards and reporting
- Ensure HIPAA privacy and security compliance
- Establish data collection governance
- Lead tagging implementation
- Manage marketing technology stack
- Operationalize marketing scorecards
- Own marketing data ecosystem
- Partner with IT privacy and compliance teams
- Set marketing KPIs
- Translate analytics into business outcomes
Perks/Benefits
- 401k match
- Access Headspace
- Backup child and elder care
- Backup elder care
- EAP counseling
- Family Resources
- Maternity & paternity leave
- On Demand Leadership Training
- Paid time off
- Professional development programs
Skills/Tech-stack
Analytics reporting | Attribution | CCPA | CDP | CRM | Customer Data | Customer Data Platform | Dashboards | Data Governance | Data measurement | Data platform | Digital Transformation | Experimentation | GDPR | HIPAA | KPI | Marketing Analytics | Marketing Automation | Marketing Scorecards | People leadership | Personalization | Privacy Compliance | Tag Management | Web Analytics
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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