Sr. Specialist Search Engine Optimization

Tasks

• Address duplicate content cannibalization and crawl efficiency
• Analyze Google Search Console and log files
• Conduct keyword research and search intent analysis
• Develop SEO strategies to grow organic traffic
• Diagnose crawling and indexing issues
• Execute digital PR and generative engine optimization initiatives
• Identify SEO growth opportunities
• Implement internal linking priorities
• Influence stakeholders with data and recommendations
• Maintain SEO toolsets and best practices
• Measure and report SEO impact
• Monitor organic performance and provide insights
• Optimize product listing pages and content
• Perform technical SEO audits
• Resolve technical SEO issues with development teams
• Run SEO split tests and causal impact analysis
• Scale SEO content optimization across markets and languages
• Support SEO requirements for platform releases and redirects
• Translate search changes into practical recommendations

Perks/Benefits

• N/A

Skills/Tech-stack

Adobe Analytics | Agile | Ahrefs | Canonicalization | Category Pages | Causal Impact | Causal impact analysis | Competitor Analysis | Core Web Vitals | Crawling | Data markup | Digital PR | ECommerce SEO | Engine optimization | Faceted navigation | File analysis | Generative Engine | Generative Engine Optimization | Google Analytics | Google Keyword Planner | Google Search Console | Google search | Hreflang | Impact analysis | Indexing | Intent analysis | Internal linking | International SEO | Keyword Planner | Keyword Research | Localization | Log file | Log file analysis | Looker Studio | Metadata optimization | Page optimization | Power BI | Product Listing | Product Listing Page Optimization | Redirects | Rendering | SEO Audit | SEO Testing | SEO Tool | Screaming Frog | Search Console | Search Engine | Search engine optimization | Search intent | Search intent analysis | Site speed | Split-testing | Structured data | Structured data markup | Technical SEO | Technical SEO Audit | URL structure | Web Vitals