Sr. Manager, Digital Product Analytics
Tasks
- Build and maintain dashboards in Tableau and Mixpanel
- Conduct deep dive analyses for roadmap prioritization
- Develop hypotheses and success metrics for A B tests
- Drive GA4 analytics reimplementation support
- Identify analytics gaps and build scalable dashboards
- Lead CRO opportunity identification
- Manage and coach senior associate analyst
- Map digital funnels and validate reporting
- Oversee weekly and monthly website and app performance reporting
- Own Fullstory and Mixpanel contract and vendor needs
- Own KPI frameworks for ecommerce and subscription performance
- Partner with product growth engineering CRM and marketing on KPIs
- Perform post test analyses with lift and significance
- Present insights and experiment results to stakeholders
- Support A B test design and readouts
Perks/Benefits
- 401k employer match
- Cell phone stipend
- Company wellness breaks
- FSA program
- Flexible PTO
- Free Nutrafol subscription
- Fully remote
- Headspace membership
- Internet stipend
- Learning and development stipend
- Medical/Dental/Vision
- Pet insurance discounts
- Wellness stipend
Skills/Tech-stack
A/B | A/B Testing | Attribution | B testing | CLV | CRO | Churn analysis | Cohort modeling | Customer Retention | Digital funnels | Ecommerce analytics | Event Based | Event-based analytics | Excel | FullStory | Google Analytics | Google Analytics 4 | Google Sheets | Google Tag | Google Tag Manager | Mixpanel | SQL | Subscription Analytics | Tableau | Tag Manager
Education
N/A
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