Snr. MSA Marketing Intelligence/ Analytics Officer
Tasks
- Analyze campaign performance and improvement areas
- Build dashboards and data visualizations
- Collect analyze and present marketing campaign data
- Conduct market research
- Define and track marketing KPIs
- Develop data models and databases
- Develop position papers
- Ensure data privacy and compliance
- Generate actionable insights for marketing decisions
- Oversee marketing analytics tools and platforms
- Perform competitive analysis
- Perform customer segmentation analysis
- Prepare and present reports to stakeholders
- Provide technical support for research and documentation
- Recommend marketing optimization strategies
- Stay updated on marketing analytics best practices
Perks/Benefits
- N/A
Skills/Tech-stack
Campaign analytics | Competitive Analysis | Customer Segmentation | Dashboard Development | Data Analysis | Data Compliance | Data Modeling | Data Privacy | Data Visualization | Database Management | Key Performance Indicators | Market Research | Marketing Analytics | Marketing Campaign Analytics | Marketing campaign | Performance indicators | Reporting
Education
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