Data Analytics and CRM Manager

Tasks

• Collaborate with cross functional delivery teams
• Define digital messaging propositions
• Deliver digital messaging campaigns
• Enhance Pega decisioning capabilities
• Generate insights from analytics
• Manage decisioning eligibility rules
• Manage end to end campaign lifecycle
• Measure and evaluate campaign performance
• Monitor post release decisioning performance
• Perform hands on campaign lead generation analysis
• Provide UAT support for decisioning changes
• Translate business objectives into decision strategies
• Validate production outcomes

Perks/Benefits

• Continuous professional development
• Flexible working

Skills/Tech-stack

Arbitration | BigQuery | Campaign Management | Campaign Measurement | Contact policies | Customer Decision Hub | Customer Relationship Management | Customer relationship | Data analytics | Decision strategies | Digital messaging | Eligibility rules | Market Analysis | Next Best Action | Pega | Pega Customer Decision Hub | Python | Relationship Management | Tableau | Testing | UAT