Senior Consultant, Marketing Mix Modelling (MMM) & Data Science
Tasks
- Build marketing mix modelling and business mix modelling models
- Deliver marketing analytics and customer analytics
- Lead and manage consultants
- Lead end-to-end analytics projects
- Plan design and implement analytics solutions
- Present insights to technical and non-technical stakeholders
- Provide actionable marketing effectiveness insights
- Steer clients using marketing mix modelling
- Support revenue and data strategy
Perks/Benefits
- Critical illness cover
- Group pension scheme
- Hybrid work
- International mobility
- Learning opportunities
- Life insurance
- Private healthcare
- Professional wellbeing support
- Training programs
- Work-life balance
Skills/Tech-stack
Data Analysis | Data sets | Econometrics | Large Data Sets | Large data | Marketing Mix | Marketing Mix Modeling | Microsoft Excel | Microsoft PowerPoint | Microsoft Word | Mix Modeling | Python | R | Statistical modeling
Education
Bachelor of Engineering | Bachelor of Science | Master of Science | PhD
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