Senior Digital Analytics Engineer - Customer Experience
USD 124K-234K (estimate) Senior-level Full Time
Tasks
- Build scalable automated data pipelines
- Design digital data collection strategies
- Develop audience segments for personalization
- Establish data governance and quality standards
- Implement analytics tagging and data layer updates
- Maintain naming conventions taxonomies and data dictionaries
- Optimize analytics data quality and standardization
- Perform anomaly detection and automated quality checks
- Provide technical leadership and mentorship
- Support A/B and multivariate testing
- Validate analytics tags using QA and UAT
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Adobe Analytics | Adobe Customer Journey | Adobe Customer Journey Analytics | Adobe Tags | Adobe Target | Anomaly Detection | Audience Segmentation | Automated data pipelines | B testing | Customer Journey Analytics | Data Governance | Data Layer Design | Data Pipelines | Data Quality | Data dictionaries | Databricks | Digital Data | Digital Data Layer | Digital data layer design | Experimentation | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Journey Analytics | Multivariate Testing | Naming Conventions | Power BI | SQL | Snowflake | Tableau | Tag Management | Tag Manager | Taxonomy
Education
Bachelor of Engineering | Bachelor of Science | Master of Science | PhD
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