Senior Specialist, Marketing Analytics Developer
USA IRV-1411 McGaw Ave/LINC, United States
USD 92K-130K Senior-level Full Time
Tasks
- Audit tracking implementations
- Collaborate on analytics and tag manager implementations
- Design and optimize data layer specifications
- Ensure JavaScript execution integrity
- Ensure data privacy compliance
- Establish tagging governance standards
- Implement and manage tag deployments
- Lead tag management strategy and implementation
- Optimize scripts and tags performance security compliance
- Oversee analytics and marketing tag testing validation
- Perform ad hoc analytics and identify opportunities
- Troubleshoot data discrepancies
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Adobe Customer Journey | Adobe Customer Journey Analytics | Adobe Experience | Adobe Experience Platform | Adobe Launch | Angular | App analytics | B testing | CSS | Customer Journey Analytics | Data Layer | Data Privacy | Experience Platform | Google Analytics | HTML | JavaScript | Journey Analytics | Management System | Marketing orchestration | Personalization | React | Tag Management | Tag Management System | Tealium IQ | Testing | Validation | Web Analytics
Education
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