Senior Analyst, Marketing Analytics

Tasks

• Analyze marketing and sales funnel performance
• Build analytics frameworks for non paid channels
• Collaborate with marketing and revenue teams on insights
• Develop predictive models customer lifetime value
• Drive marketing forecasting and budgeting recommendations
• Ensure marketing data integrity and governance
• Identify funnel inefficiencies and growth opportunities
• Lead attribution model design
• Mentor analysts and share analytical best practices
• Optimize marketing impact measurement

Perks/Benefits

• Co-working budget
• Flexible working hours
• Fully remote
• Home-office equipment
• Learning and development budget
• Mental health support
• Paid time off
• Parental leave

Skills/Tech-stack

Analytics automation | Attribution Modeling | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | English communication | Funnel Analysis | HubSpot | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Marketing Forecasting | Power BI | Predictive Modeling | Sales Funnel Analysis | Sales funnel | Salesforce | Sigma | Snowflake | Tableau