Senior Analyst, Marketing Analytics
Tasks
- Collaborate on tagging tracking and measurement strategy
- Create dashboards presentations and data visualizations
- Design survey studies with control and exposed groups
- Develop marketing analytics workflows and reporting infrastructure
- Execute marketing attribution and campaign analytics
- Measure audience engagement and campaign impact
- Perform marketing scenario planning and optimization testing
- Scale marketing mix modeling operations
- Translate analytics into recommendations for stakeholders
Perks/Benefits
- Access to MLB TV
- Company 401(k) contribution
- Disability benefits
- Discounts at MLB Store
- Employee assistance programs
- Free Tickets to Baseball Games
- Life and accidental death insurance
- Onsite Online Training and Development
- Paid parental leave
- Paid time off
- Pet insurance
- Tuition reimbursement
Skills/Tech-stack
Adobe Analytics | Attribution | Audience Analytics | Campaign analytics | Data Analysis | Data Visualization | Digital marketing | Experimentation | Marketing Mix | Marketing Mix Modeling | Marketing performance | Marketing performance reporting | Martech | Mix Modeling | Paid media | Performance reporting | SQL | Scenario Planning | Survey design | Tagging | Tracking
Education
N/A
Regions
Countries
States
Cities
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