Senior Analyst, Marketing Analytics

Tasks

• Analyze marketing sales funnel for growth opportunities
• Build analytics frameworks for nonpaid channels
• Collaborate with marketing revenue operations and leadership
• Develop predictive models for customer lifetime value
• Drive marketing planning and forecasting
• Ensure data integrity and governance in marketing systems
• Lead attribution model design and optimization
• Mentor other analysts

Perks/Benefits

• Co-working budget
• Flexible working hours
• Fully remote
• Home office setup
• IT equipment provided
• Learning and development budget
• Local team meetups
• Mental health support
• Paid time off
• Parental leave
• Wellness support

Skills/Tech-stack

AI Automation | Attribution Modeling | B2B SaaS | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | Funnel Analysis | HubSpot | Lifetime Value | Looker | Machine Learning | Marketing Analytics | Marketing Automation | Multi-Touch Attribution | Multi-touch) | Predictive Modeling | Sales Funnel Analysis | Sales funnel | Salesforce | Sigma | Snowflake | Tableau