Data Analytics Expert
Tasks
- Build tagging tracking and data integration frameworks
- Conduct ad hoc marketing analytics for planning forecasting and ROI
- Define KPIs attribution models and reporting standards
- Design internal marketing analytics framework
- Develop segmentation and propensity models
- Implement reporting platform integrations
- Lead marketing data governance
- Manage dashboards and automated reporting pipelines
- Support experimentation with test design and statistical methodologies
- Translate performance data into optimization recommendations
Perks/Benefits
- Employee referral program
- Flexible working arrangements
- International Insurance
- Private medical care
- Professional development
- Sports card
Skills/Tech-stack
Attribution Modeling | BI | BigQuery | CCPA | CRM | ClickDimensions | Dashboards | Data Governance | Data Quality | Data Warehousing | Experiment design | GDPR | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Looker | Marketing Analytics | Marketing Automation | Media Mix | Media mix modeling | Microsoft Dynamics | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Power BI | SQL | Statistical Analysis | Tableau | Tag Manager
Education
N/A
Roles
Analytics Lead | Data Analytics | Data Analytics Lead | Lead
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