Head of Marketing Technology & Platform Governance (Teradyne Robotics, MA remote)
Tasks
- Build marketing technology investment roadmap
- Define AI adoption governance
- Develop marketing technology architecture
- Ensure compliance and security for marketing technology
- Establish data governance standards
- Govern attribution and revenue data integrity
- Govern marketing technology ecosystem
- Lead marketing technology strategy
- Manage consent management practices
- Mentor teams and users on platform adoption
- Optimize platform performance and scalability
- Oversee lead lifecycle management governance
- Oversee lead scoring models governance
- Oversee routing logic governance
- Partner with technology vendors
Perks/Benefits
- Dental insurance
- Disability insurance
- Flexible spending accounts
- Health insurance
- Life insurance
- Paid Holidays
- Paid vacation
- Retirement savings plans
- Tuition assistance
- Vision insurance
Skills/Tech-stack
Analytics Platforms | Artificial Intelligence | Consent Management | Customer Data | Data Governance | Data Privacy | Enterprise Architecture | Enterprise Integrations | GDPR | Marketing Automation | Risk Management | SaaS | Salesforce | Vendor management
Education
N/A
Regions
Countries
States
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