Analyst, Marketing Analytics
Tasks
- Aggregate marketing data
- Analyze marketing data
- Build measurement frameworks
- Clean marketing data
- Collect marketing data
- Conduct social listening
- Create dashboards
- Define KPIs
- Implement website tagging
- Maintain dashboards
- Monitor campaigns in real time
- Present insights to internal teams
- Provide recommendations for campaign optimization
- Set benchmarks
- Transform data into actionable insights
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Adobe Launch | Brandwatch | Business Manager | Campaign Manager | Channel measurement | Cross-channel | Cross-channel measurement | DV360 | Dashboarding | Data Quality | Data Studio | Data cleaning | Data integration | Digital media | Digital media planning | Excel | GTM | Google Ads | Google Analytics | Google Data Studio | LinkedIn Business Manager | Media Planning | Meta Business | Meta Business Manager | PowerBI | SA360 | Sprinklr | SuperMetrics | Tableau | TradeDesk
Education
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