Manager, Marketing Analytics
Tasks
- Align campaign deliverables with measurement and GTM priorities
- Build and deploy forecasting and next best action solutions
- Identify predictive modeling and machine learning use cases
- Manage scopes timelines and expectations
- Mentor junior analysts and raise analytics maturity
- Optimize spend improve targeting and strengthen client engagement
- Partner with marketing sales and digital stakeholders
- Surface insights and recommend actions trade offs and opportunities
- Translate data into GTM decisions
Perks/Benefits
- Company provided healthcare
- Enhanced parental leave
- Flexible working
- Generous annual leave
- Health and wellness benefits
- Hybrid working
- Income protection
- Life insurance
- Pension provisions
- Volunteering days
Skills/Tech-stack
AWS | Adobe Analytics | Forecasting | Google Analytics | Machine Learning | Next Best Action | Power BI | Predictive Modeling | Python | R | SQL | Segmentation | Tableau
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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