Senior Analyst, Customer Analytics
USA – Remote – Texas – Central Time, United States
R
USD 78K-93K Senior-level Full Time
Tasks
- Build and evaluate marketing performance analytics
- Build and present reporting and dashboards
- Build machine learning models for population segmentation
- Conduct validation activities
- Create campaign test design
- Create marketing analytics recommendations
- Develop KPI dashboards
- Develop customer segmentation models
- Develop marketing analytics presentations
- Execute time series forecasting
- Generate and manipulate digital marketing data
- Perform ANOVA analysis
- Perform cluster analysis
- Perform factor analysis
- Perform regression analysis
Perks/Benefits
- 401k matching
- Dental insurance
- Flexible paid time off
- Life insurance
- Long-term disability
- Medical insurance
- Paid Holidays
- Paid parental leave
- Paid sick and safe leave
- Short-term disability
- Vision insurance
Skills/Tech-stack
ANOVA | Adobe Analytics | Cluster Analysis | Customer Segmentation | Data Visualization | Factor Analysis | Google Analytics | Logistic Regression | Looker | Machine Learning | Marketing Analytics | Microsoft Excel | Multivariate statistics | Power BI | PowerPoint | PySpark | Python | R | Regression | SQL | Series forecasting | Tableau | Time Series | Time Series Forecasting | XGBoost
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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