Google Analytics Specialist

Tasks

• Architect user funnel tracking
• Collaborate with Marketing and Product on tracking requirements
• Define UTM standards
• Document tagging and event structures
• Ensure correct attribution
• Implement event based tracking
• Implement google analytics tracking
• Maintain Google Tag Manager
• Restructure Google Analytics setup
• Train stakeholders on analytics usage
• Validate data quality and consistency

Perks/Benefits

• N/A

Skills/Tech-stack

Attribution | Conversion Tracking | Data Quality | Event Tracking | GA4 | Google Analytics | Google Tag | Google Tag Manager | Tag Manager | UTM | Universal Analytics | Web Analytics